The Thug Kitchen cookbook developed from the widely popular Thug Kitchen blog. For those who don't know the back story, it was an anonymous blog that posted vegan recipes with lots of "fuck" and "shit" littered everywhere. When the cookbook came out, it turned out the two "thugs" behind the kitchen were a white university-educated couple in their 20s who like pretending to be thugs on the internet. It's kind of obnoxious but I didn't really give it much thought.
However, I did always like the recipes, so when my library got the cookbook I put a hold on it. There's a lot of swearing. Not just a little bit - a lot lot. There is so much swearing that the library put the book underneath the counter and checked with me how I felt about profanity before giving it to me. I swear all the time so profanity is not an issue but I that the ratio of profanity to non-profane word would be about 1:10. There is *a lot* of swearing.
While I don't give a fuck about swearing (see what I did there?) I do care when I start reading a cookbook where the authors clearly think their readers are well below average intelligence. For example, on a page entitled "congatufuckinglations" (they're congratulating me for buying the book. Most authors thank the reader for choosing to spend their hard earned dollars on them, but the authors of Thug Kitchen are actually doing me a favour by allowing me to buy their book. Thanks guys!), the authors give the following advice:
"There's a big difference between 1/2 teaspoon of salt and 1/2 tablespoon. One is going to complete a dope dinner and the other is going to end with a plate of regret."
Thanks guys! I have the intelligence to look at your recipes on the internet on a computer I purchased myself with the proceeds of my work but until you pointed it out, I had *no idea* that tablespoons and teaspoons were different! How embarrassment. That's not dope at all.
Other gems are when the authors of a vegan cookbook explain that a salad is really just plant nachos. Because of course someone who is interested enough to borrow or buy a book on vegan cooking would need an explanation of what a salad is because I'm certain they've never seen a salad before. What the fuck, Thug Kitchen? Just give your reader the tiniest bit of credit.
Look, the recipes look pretty good but the tone of the book is so obnoxious that it's hard to look past.